Optimize

More traffic won't fix a broken funnel.

Growth Audit $1,500 USD | Retainer starting at $2,500 USD/month

Conversion systems designed to turn the visitors you already have into measurable business growth.

Most websites convert between 2% and 5% of visitors.

That means for every 100 people who land on your site — from paid campaigns, organic search, referrals, word of mouth — 95 of them leave without doing anything.

The real problem is almost never the traffic. It's what happens after people arrive.

Search behavior has fundamentally shifted. Buyers don't just Google things — they ask ChatGPT. They browse Perplexity. They get recommendations from AI systems that have already decided which brands are worth referencing. If your website wasn't built to be understood by those systems, you're invisible where a growing number of decisions are being made.

The deeper problem we see constantly: companies that have "done SEO" before, but the SEO was completely disconnected from the product. Slow sites. Broken architecture. Content written for keywords instead of people. Blogs that have nothing to do with the business. A CMS that can't scale. An infrastructure that was never designed for visibility in the first place.

You can't fix that with more content. You fix it by building the system correctly from the beginning.

That's what we do.

What we optimize for

Discoverability

Helping users find your brand across Google, ChatGPT, Claude, Perplexity, and every other platform where discovery happens today — not just traditional search.

Search intent

We structure content around how people actually ask questions, not isolated keywords. The way someone types into Google is different from how they ask an AI. We optimize for both.

Semantic understanding

Search engines and LLMs don't just read keywords — they build a picture of what your brand is, what it knows, and who it serves. We structure content and infrastructure to make that picture as clear as possible.

Technical accessibility

A fast, crawlable, well-structured site performs better across every discovery channel. Technical SEO isn't a separate workstream — it's part of the foundation.

Who we build for

Webflow agencies and design studios that need a reliable development partner. Teams like Red Antler and Tiny Wins come to us with a finished design and a high bar for execution — we build it, structure it, and make sure it performs.

Companies going through a full revamp that want their marketing team to own the site after launch — not depend on a developer for every update.

Founders and growth teams that need a scalable digital foundation they can actually build on.

/     TIMELINE

2 to 6 weeks depending on scope and complexity. A single landing page can be live in 5 days. A 25+ page system typically takes 4 to 6 weeks including QA.

How we build

Architecture before development

Lumos — our class naming convention

We build every Webflow project using Lumos, a structured class naming system that keeps the codebase clean, lightweight, and easy to navigate. It's what makes the site fast, maintainable, and editable by non-technical teams. It also powers our design and component system in Webflow — so your marketing team can build new landing pages using existing sections without touching code.

SEO and accessibility from day one

Three rounds of quality assurance.

What makes our approach different

Most SEO agencies work on top of technical limitations they don't control. They can recommend changes, but they can't implement them. They can write content, but they can't fix the architecture that's limiting how that content performs.

Because we design and develop the website infrastructure directly, we can do both.

We can change architecture, improve performance, restructure CMS systems, implement schema correctly, design scalable landing page systems, and connect SEO with conversion — all within the same system, not across different vendors who don't talk to each other.

That's the real difference. Not just more content. A better system underneath it.

What's included

Technical SEO & AEO

Site structure, performance, schema markup, crawlability, and AI retrieval optimization — implemented at the infrastructure level, not bolted on after the fact.

Content Systems

Blogs, FAQs, glossaries, landing pages, and topic clusters designed to scale organic discovery over time. Every piece of content is connected to a broader topic strategy, not published in isolation.

SEO & AEO Copywriting

Content written for both search engines and AI systems, structured around how users actually search and ask questions — not just keyword density.

Semantic & Entity SEO

We structure content around topics, entities, and relationships. The goal is for search engines and LLMs to build an accurate, authoritative picture of your brand.

Internal Linking & Architecture

Systematic internal linking strategy that strengthens topical authority, improves crawlability, and guides users through the site toward conversion.

Visibility Reporting

Monthly reporting on rankings, traffic behavior, indexation, AI retrieval presence, and branded search growth — tied to business outcomes, not just vanity metrics.

The tools we use

Ahrefs, Semrush, Google Search Console, GA4, Screaming Frog, Hotjar, Microsoft Clarity, Webflow Analyze & Optimize, schema tools, and AI search testing workflows.

Tools matter — but they're a small part of the work. The difference is how you structure the site, how you think about content, how you connect SEO with UX and conversion, and how you prepare the system for AI retrieval. That's where results actually come from.

Who leads Visibility

Visibility is led by me (Jorge Sahagún) and Yak, our SEO partner.

Yak focuses on technical SEO, keyword research, content structure, and search strategy. I focus on positioning, site architecture, conversion thinking, AI visibility strategy, and how Visibility connects to the rest of the Growth System.

The goal is that Visibility never exists in isolation — it's always connected to Design, Build, and Optimize.

Starting at

$2,500 USD/month · Minimum 3-month engagement.

Starting at

$2,500 USD/month · Minimum 3-month engagement.

PREGUNTAS FRECUENTES

Preguntas frecuentes

Somos el socio técnico ideal para proyectos ambiciosos: el equipo que toma un diseño sólido y lo convierte en una herramienta de alto rendimiento.

Ver todas las preguntas frecuentes

01

What's the Difference Between an AI Development Partner and a Software Development Agency?

A general software development agency builds applications and features to a defined specification; an AI development partner specializes specifically in systems that reason over data, adapt to new input, and take autonomous action — which requires different architecture, testing, and evaluation approaches than traditional software. The two skill sets overlap, but AI systems need ongoing evaluation for accuracy and drift in ways static software doesn't. Choosing a partner with specific AI production experience matters more here than general development capability alone.

01

Do I Need Both a Web Development Partner and an AI Development Partner?

Increasingly, no — the two are converging, since most AI features (chatbots, personalization, automation) need to be built directly into your website and its data, not bolted on afterward. Splitting web development and AI development across separate vendors often creates integration friction and slower iteration, since neither side fully understands the other's system. A single partner covering both design, development, and AI capability tends to ship faster and produce more coherent systems than coordinating separate teams.

01

How Do I Choose the Right AI Development Partner?

Look for a partner with real production AI experience — not just prototypes — who can explain their architecture choices clearly instead of treating the system as a black box. Ask directly about data ownership, what happens if you want to switch providers later, and how they handle failure cases when the AI gets something wrong. Agencies that can't answer these questions specifically usually haven't shipped AI systems that survived real-world use.

01

What Industries Benefit Most From Custom AI Development?

Industries with high-volume, repetitive tasks and substantial existing documentation see the fastest returns — professional services, real estate, e-commerce, and B2B companies with detailed product or service catalogs are common examples. These businesses tend to have both the data AI needs to work well and clear, measurable processes worth automating. Industries with highly regulated, judgment-heavy work can still benefit, but usually need more careful scoping around where AI assists versus where a human stays fully in control.

01

Can AI Handle Customer Support for My Business?

AI can handle a large share of routine, repetitive support questions well — especially when trained on your actual documentation and past support conversations — freeing your team to focus on complex or high-stakes issues. It's less reliable for emotionally sensitive situations, ambiguous requests, or anything requiring real judgment calls. The most effective setups use AI as the first line of response with a clear, fast handoff to a human when the AI can't confidently resolve something.

01

What Is AI Automation and How Is It Different From Regular Software Automation?

Regular software automation follows fixed, predefined rules — if this happens, do that. AI automation can handle unstructured input, like reading an email or a customer message, understanding intent, and deciding what action to take without every scenario being explicitly programmed in advance. This matters because most real business processes involve exceptions and judgment calls that rigid rule-based automation can't handle well, which is exactly the gap AI automation is built to close.

Check out the other steps of our Growth System

01

Design

02

Build

03

Visibility

04

Optimize

Not sure where to start?

That's what the strategy call is for. We'll look at where your business stands, what your site currently does — and what it should be doing.

Free strategy call